![]() ![]() ![]() ![]() You might be wondering what I mean by a keyword strategy. 6 Wizard-Like Strategies For Driving Your Professional Profiles To The Top Of Every List ![]() It’s impossible to know the exact parameters of an ATS.īut you can increase your chances by making sure you always apply with a targeted resume and LinkedIn profile and have a keyword strategy in place. Of course, employers can add other metrics to their searches, such as your desired salary or whether or not you have a gap in your resume. The more keywords you include in your resume and Linkedin profile, the higher you will appear on searchers and the higher your chances of being called for a phone screen. Then, the algorithm sends crawlers that rapidly go through different profiles or resumes to find the candidates that better fit the search parameters.įinally, the crawlers save the information in an index stored in data centers or databases and show the results to the gatekeeper who did the search. This can be job titles, locations, transferable skills, etc. The whole goal of these algorithms is to make it easier for employers to look at key information faster, without having to read through thousands of resumes or profiles.Įmployers add desired keywords for the positions they are trying to fill. Search engines rely on algorithms to find relevant content when someone makes a search.Ī similar principle applies to LinkedIn and the Applicant Tracking System Software that most companies use to weed out resumes. How Algorithms Rank Your Resume And LinkedIn Profile The effort shows right away and those are the candidates who get hired. Every once in a while I review resumes for my company and you can tell when the candidate went the extra mile. You need to add at least 50% of the keywords of a job posting if you want to be certain your resume is targeted for the position.Īnd I have to say, it really makes a difference. If you want to differentiate yourself, you need to understand how ATS works and what employers are looking for. Just adding a couple of words from a job posting wasn’t enough, anybody can do that in five minutes. It wasn’t until I got hired and understood how things worked from the employer’s perspective that I realized how wrong I was. After all, how difficult can it be to add the most used keywords of a job posting into my resume? I used to think that targeting a resume or a LinkedIn profile was easy. Take the following story recently shared by a member. If you want to ensure your LinkedIn profile always comes at the top of searches and your resume always makes it past the Applicant Tracking Software (ATS), you need to have a keywords strategy and apply it every time. Most PhDs think that they just need to look at the skills mentioned in a job posting and sprinkle a couple of them throughout their professional profile. You probably know that you should always target your resume when you apply for an open position and that you should add keywords related to your desired position throughout the sections of your LinkedIn profile.īut do you actually know what targeting a resume or LinkedIn profile involves? ![]()
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